I write powerful copy that resonates with your ideal clients, earns their trust and makes them want to buy from you. Sales pages, emails, case studies, ad copy that convert.
Monthly email newsletter for a travel agent in France
A monthly newsletter about travel in France for a tour agent, France Just For You. The newsletters help nurture a relationship with their audience so that when they want to visit France, they choose to book a customized self-drive tour with France Just For You.
Blog post for a Living Walls / Vertical Gardens company
I referenced scientific research in this article to discuss the therapeutic benefits of plants and gardens in hospitals and other healthcare environments. The goal is to provide informative content that will be interesting to the client's target audience and help them understand the benefits they may enjoy from having indoor plants or a living wall in their living, working and healthcare environments.
Sales Page for an online Design course
I wrote the copy for this long-form sales page. It's for a 6-week online design course for small business owners who want to learn how to design their own marketing materials.
Sales Page for 1:1 Financial Coaching program
A long-form sales page for a 1:1 financial coaching program, with a certified financial coach in the US. The goal of the page was for the reader to book a discovery call.
7-part Email Sequence for a Financial Coaching Program
The goal of this email sequence was to persuade people on the client's email list to book a discovery call with Paige Schmidt, a financial coach.
Blog Post: Healthy Foods to Boost Your Energy on a Ketogenic Diet
A blog post on how to boost your energy levels when you're following a ketogenic diet, for an e-commerce client in the food supplements niche.
Newsletter - for a travel agent, France Just For You Chez
A monthly newsletter about travel in France for a tour agent, France Just For You. The newsletters help nurture a relationship with their audience so that when they want to visit France, they choose to book a customized self-drive tour with France Just For You.
Social That Sells - Facebook Ad copy
Four versions of Facebook Ad copy for an Australia-based Facebook Ads Manager, to get leads for her Facebook Ads Management service, Social That Sells.
Web Copy: Homepage for SAFe and Scrum Alliance Online Certification Courses
I wrote the web copy for the home page of an Agile trainer's business website. The goal is to build trust so that people choose my client as their trainer, and for visitors to click through to individual sales pages for SAFe and Scrum Alliance online certification courses.
Web copy - Homepage for a Texas-based coffee company
The client was a coffee company with plans to open a coffee shop in Stephenville, Texas. The business model was centered around giving back to the community. Every time customers buy their coffee, they select a charity of their choice, and the Cowboy Capital Coffee Company donates 25% of the profits from their purchase to their chosen charity.
They asked for a homepage that would reflect their brand values: "good deeds" and "delicious coffee".
Blog Post: 5 Benefits Of Taking Fish Oil
A blog post about the benefits of fish oil for an e-commerce store selling food supplements
Travel article - I Was So Blown Away By This South American Country, I Actually Moved There
An article about living in Colombia, and places to visit.
Love and friendship drew me back to Colombia again and again after my first visit, until I finally moved there in 2013. Now that I’ve traveled more extensively throughout the country, I realize they weren’t exaggerating when another campaign claimed “Colombia is magical realism.” Here are some of the magical places you absolutely must try to visit on a trip to Colombia.
7 things the rest of the world can learn from Colombia
FOR A NUMBER OF YEARS, Colombia has been named one of the happiest countries in the world. I’ve lived in Colombia for nearly four years, and learned a little about the secrets to their happiness. Are there some Colombian customs that we could all adopt in our pursuit for joy? Here are a few ideas:
1. Family values
Family is the most important thing in the world for most Colombians. It’s normal to see a man walking down the street with his arm around his mother. In turn, mothers will spoil the...